Reporting & attribution

Know exactly where every sale came from

A dashboard that shows what you actually earned, and an attribution suite that traces each dollar back to the click, the channel, and even the individual video that drove it.

Client-side and server-side tracking, tracked links, per-video YouTube revenue, an affiliate program, and webhooks. All in one place you own, no third tracking tool bolted on.

Get the blueprint, $97
One payment. About $25/month to run. 30-day money-back guarantee.
Revenue you can trust Ad-blocker-proof tracking Revenue per video
OwnStack reporting dashboard, revenue, orders, AOV, LTV, sources
Replace your reporting and tracking stack
Hyros Hyros Wicked Reports Triple Whale Refersion
One reporting engine you own outright, wired to every sale you make by your own AI.
The dashboard

Every number that tells you what is working, on one screen

No exporting CSVs, no stitching your checkout numbers to your ad numbers by hand. The reporting reads straight from your own sales, so the figures are always real and always current.

Revenue by time period

See revenue for today, this week, this month, or any range, alongside order count and average order value, so you always know how the business is actually tracking.

Customer lifetime value

Track customer lifetime value across your buyers, and the LTV to CAC ratio when you run paid ads, so you know whether each channel is actually profitable, not just busy.

Bump & upsell revenue

See exactly how much your order bumps and one-click upsells added on top of the base sale, so you can tell how hard your funnel is really working.

Where sales came from

Every sale is tagged with the source that drove it, so you see which channels, campaigns and links are producing revenue and which are just producing clicks.

Abandoned carts

See the checkouts people started but did not finish, so you know how much revenue is sitting one reminder email away, and the cart recovery flow chases it for you.

Always live, never stale

Because reporting reads from your own checkout, there is no lag and no reconciling. Ask your AI to pull any figure and it reads the same numbers you see.

The attribution suite

Trace every dollar back to the exact thing that earned it

Most owners are guessing which channel actually pays. Here the click, the lead, and the purchase are all connected, so you stop guessing and start cutting what does not work.

Tracked links and UTMs

A tracked link for every channel, tied to the revenue it makes

Mint a tracked link for each placement you post, with UTMs handled for you, then watch clicks and revenue land against that exact link. You finally see which channel earns and which one just costs you time.

  • One tracked link per channel, campaign or placement
  • UTMs set up for you, not hand-typed and mistyped
  • Clicks and revenue reported against each link
OwnStack Attribution: link clicks and the revenue attributed to each channel and offer
Per-video YouTube tracking

See the revenue behind every single YouTube video

A tracked link is minted automatically for every video you publish, so you get clicks and revenue per video without lifting a finger. You can finally tell which content sells, and make more of that instead of guessing.

  • A tracked link minted for every video, automatically
  • Clicks and revenue attributed to each individual video
  • Know which videos drive sales, not just views
Per-video revenue, tracked automatically in OwnStack Attribution
Click logs and lead-to-sale trail

See exactly when and what someone clicked, then whether they bought

Every click is logged with its timing, and the trail follows a person from first touch to becoming a lead to becoming a purchase. You see the real path to the sale, not a single last-click guess.

  • Exactly when and what each visitor clicked
  • Whether that click became a lead or a purchase
  • The full touch trail behind each buyer
OwnStack click log with lead and purchase attribution
Client-side and server-side

Tracking that survives ad-blockers, set up for you

Browser pixels miss a growing share of buyers to ad-blockers and privacy settings. So the stack tracks both in the browser and server-side, and it wires up the server-side side for you.

Server-side conversions

Meta and Google get the real conversions, not the ones that leak through

The stack sets up the Meta Conversions API and the Google server-side equivalent for you, so your ad platforms learn from reliable, ad-blocker-proof data. Better data in means smarter optimisation and lower cost per sale over time.

  • Meta Conversions API configured for you
  • The Google server-side equivalent set up too
  • Reliable data that survives ad-blockers and privacy settings
OwnStack server-side tracking settings, Meta and Google tokens
How simple it is
You paste one token from Meta and one key from Google, and the stack does the rest. No tag manager, no server to stand up, no developer. Your AI walks you through where to copy each one from.
Grow it and connect it

Recruit sellers and plug into everything else you use

Turn happy buyers into a sales force, and wire the whole stack into the rest of your tools when you need to.

Affiliate program

Let others sell for you, and pay them automatically

Run your own affiliate program with commission splits paid automatically through Stripe Connect. Affiliates get their own tracked links, their sales are attributed to them, and their cut is handled without you touching a spreadsheet or sending a manual payout.

  • Automatic commission splits via Stripe Connect
  • Each affiliate gets tracked links and attributed sales
  • No manual payouts and no reconciliation by hand
OwnStack affiliate dashboard with Stripe Connect commission splits
Integrations and webhooks

Connect it to almost anything, on your terms

Send your events out to other tools with webhooks, and integrate with almost anything you already run. Because you own the code, your AI can build a connection you need instead of waiting for a platform to add it.

  • Fire webhooks on your key events
  • Integrate with almost anything you already use
  • Need a custom connection? Your AI can build it
OwnStack webhooks and integrations settings
Ask your AI what to change

Numbers are only useful if they tell you what to do next

Because your AI can see all of this data, you do not just get charts, you get answers.

Ask in plain English

Ask your AI to analyse your reporting, tracking and stats and tell you what is working, what is leaking money, and what to change first.

It sees the whole picture

Your AI reads the same revenue, attribution and click data you do, so its answers are grounded in your real sales, not generic advice.

Then it can act on it

Spot an underperforming page or a channel worth doubling down on, and your AI can change the page, the funnel or the campaign for you, on the spot.

Live in an afternoon, or your money back

Most people go from an empty folder to a full stack ready to take orders in a single afternoon, a few hours of setting up accounts and connecting things, and then it is done. Launching anything new after that takes minutes. It takes you less time than wiring this together yourself across five other platforms, and your AI is right there the whole way to answer your questions and fix anything you hit. And if you decide it is not for you, you have 30 days for a full refund, no forms, no hoops.

Straight answers

Questions about reporting and tracking

Real answers, no fine print. If something is not here, your AI can answer it once you are in.

No. The dashboard, tracked links, click logs, per-video YouTube tracking, server-side tracking, and the affiliate program are all part of the stack you own. There is nothing extra to buy and nothing to bolt on the side.

You paste one token from Meta and one key from Google, and the stack does the rest. There is no tag manager to configure and no server to stand up. Your AI shows you exactly where to copy each value from.

A tracked link is minted automatically for every video you publish, so clicks and revenue are attributed to each individual video. You see which videos actually drive sales, not just which get views.

Browser pixels miss a growing share of buyers to ad-blockers and privacy settings. Server-side tracking sends the conversion reliably regardless, so Meta and Google learn from accurate data and optimise your ads better over time.

Automatically, through Stripe Connect. Affiliates get their own tracked links, their sales are attributed to them, and their commission is split and paid out without you touching a spreadsheet or sending a manual payment.

Yes. You can fire webhooks on your key events and integrate with almost anything. Because you own the code, if you need a connection that is not there yet, your AI can build it for you.

Yes. It lives on your own accounts, reads from your own checkout, and exports as plain files any time. Nothing here can be price-hiked, locked, or shut off on you.

Stop guessing where your sales come from

Own the whole stack, and let your AI show you what is working and change what is not. One payment, then it is yours.

Get the blueprint, $97 One payment. About $25/month to run. 30-day money-back guarantee.